Sofia Dickie is not just another Jewellery brand. Yes, Jewellery is our core product but our reason for being goes deeper than that. Our Jewellery is the first material manifestation of our purpose and is the symbol of the raw beauty that our truest self is.
We are here for an important mission. We are making it our purpose to encourage you to embark on a journey to discover who you are in your wildest and most authentic form.
Our world has shaped our mind constructs based on norms and expectations that in most cases means bending and manipulations of who we truly want to be.
We believe that it is high time that we deconstruct our minds and reprogram them to align with the desires of our soul. The word ‘soul’ may mean your spiritual and divine self, or for those who struggle with spiritual lingo it just means the authentic, wild self that is your natural self, unspoiled by norms and expectations. The voice of our soul is the one that sets us on a path to our best lives.
We also believe, that everything that is wrong with the world can somehow be traced back to a manipulation of our true nature into some manufactured humans that suit somebody else’s agendas and ambitions. It’s no wonder then, that so many of us are unhappy, unfulfilled and feeling some form of ‘lacking’. It is safe to say, that no good has come from dissatisfied humans besides the desperation of pursuing better things.
And we want to do this by being what we like to call a ‘Soul Ambassador’: A promoter of the cause that gives each and every person the permission to reconnect with their authentic self. The self that is guided by the soul. The soul that is connected to the natural way of things…all things…the natural ways of you, that links in with the natural ways of the world.
